New Delhi, [India], January 13, 2026: Seasoned sales and business transformation leader Kamal Kumar is set to be featured at the New Delhi World Book Fair 2026, being held from 10th to 18th January 2026 at Bharat Mandapam, Pragati Maidan, New Delhi. Kamal will present his latest book, “The 5C Sales Growth Model – Mastering Consumer Durables,” published by Inkscribe Publishing.
Backed by over 25 years of hands-on leadership experience in the Indian consumer durables and appliances industry, Kamal Kumar has built, scaled, and transformed sales organizations across general trade, modern trade, and emerging omnichannel ecosystems. He is also IICA-certified, reflecting his structured approach to leadership, governance, and strategic execution.
The 5C Sales Growth Model is a practical, experience-led framework designed specifically for today’s evolving consumer durables market. The model is built on five core pillars: Consumer Insights, Channel Excellence, Conversant Strategy, Consumer Loyalty, and Continuous Innovation. Together, these pillars offer sales leaders and business heads a clear, repeatable path to build sustainable growth beyond short-term volume chasing.
Rather than theory, the book draws from real market situations, retail realities, and consumer behaviour shifts, helping organizations adapt to omnichannel buying, informed consumers, and rising expectations around experience and trust.
Speaking on the occasion, Kamal Kumar said:
“Sales in consumer durables has fundamentally changed. Consumers are informed, channels are complex, and old playbooks no longer work. The 5C Sales Growth Model is built from years of on-ground experience to help leaders build sales engines that are resilient, consumer-first, and designed for long-term growth. I look forward to engaging with readers and industry peers at the New Delhi World Book Fair.”
Kamal Kumar’s participation comes at a time when businesses are actively rethinking sales strategy, channel effectiveness, and consumer engagement. His book is increasingly being recognized by industry practitioners for its practical relevance, clarity, and deep understanding of India’s consumer durables landscape.
Event Details:
Event: New Delhi World Book Fair 2026
Author: Kamal Kumar
Book: The 5C Sales Growth Model – Mastering Consumer Durables
Dates: 10 – 18 January 2026
Venue: Bharat Mandapam, Pragati Maidan, New Delhi, India
Stall No: V-20 | Hall No: 6
Timings: 11:00 AM – 8:00 PM
About Kamal Kumar
Kamal Kumar is a sales and business transformation leader with over 25 years of experience in the consumer durables and appliances industry. He is known for building strong distribution networks, driving channel excellence, and creating consumer-centric growth strategies. An IICA-certified professional, Kamal combines structured thinking with deep market understanding. His work focuses on helping organizations move from short-term sales wins to sustainable, insight-driven growth models.
